Remarketing Campaigns

This system allows you to target advertising at those who have been to your site and are aware of you. You can segment your visitors to the any degree of variables i.e. separating those who have bought from you before, those who add to the cart but do not convert, those who have browsed a certain page on your site, and so on. You can then target specific messages to each of them.

According to Kristina Cutura, search engine marketing expert, ‘remarketing campaigns can help in showing highly-targeted ads to remind visitors of the brand and speed processes’. The recipe for success lies in using remarketing to match the right message to the right people at the right time.

At QWM Media, we understand that remarketing is all about frequency — the more often you are in front of your prospect, the greater the chance they will buy. How often will you need to serve them up a reminder ad before converting them and how this ad should be presented, our experts are well-equipped to help you achieve that level of optimum benefit in a cost effective way.